Move over, “clean girl” and “vanilla girl,” there’s a new makeup trend that’s creating a buzz online. The latte makeup trend has been gaining traction on social media, thanks to the help of beauty influencers such as Hailey Bieber. The model recently posted a selfie on Instagram sporting this makeup look, which features soft shades of brown and golden shimmer all over the face. This warm and radiant look is the perfect transitional makeup from summer to autumn, and with the right products, anyone can look like a modern-day bronze goddess. Here’s what you need to know about the latte makeup trend, and all the ways to achieve this look.
Start with a Clean and Fresh Base
Just like all makeup looks, latte makeup starts with a good base. But instead of an overly dewy or ultra matte foundation, you need to use a base with a satin finish, or one that has a slightly matte finish with a subtle glow. This will make you look fresh, and the caramel hues of your makeup will make your skin look warm. You can use foundation with a customized formulation from a private label brand. Make sure to find a base that exactly matches your skin tone, and steer clear of foundations that oxidize on your skin since these will make your makeup look dirty or muddy. Apply the base with a damp sponge, then set with translucent setting powder.
Choose the Right Shades of Brown
After applying your base, use a cream bronzer on your cheekbones and blend it well. Apply powder or cream eyeshadow from your lash line to your crease, then use a brown or bronze liner to define your eyes. If you need more color on your cheeks, brush on a bit of caramel blush on top of your bronzer. Take note that not all brown eyeshadows, bronzers, or blush are suitable for the latte makeup look. Avoid using browns with a lot of red in them, or those with grey undertones. Instead, look for warm, yellow-based browns, caramel, or chocolate tones.
Complete Your Look with a Nude Lip
You may be tempted to apply a rosy lipstick to give your face some life. However, a true latte makeup look calls for nude lips, so you’ll need a pale taupe, neutral beige, or a true brown lipstick to complete your look. To avoid looking washed out, line your lips first with a lip pencil that’s close to your natural lip color. Then, apply nude lipstick straight from the bullet. Add a dab of shimmery nude gloss on the center of your lower lip to add volume and shine.
The latte makeup trend is here to stay. Try these makeup tips for a sun-kissed look that’ll take you from day to night.