In 2025, the fashion industry in Pakistan has flourished and emerged as one of the leading creative platforms in South Asia. Models in Pakistani fashion have never before been held in such high regard. They are not only creating new interpretations of beauty standards for the country but leading beauty trends in major fashion cities around the world. Their unique interpretations signify a harmony of culture, grace, and modernity that conveys Pakistan’s growth and changing character on the runway and in parallel realms of engagement.
From traditional dress to futurist couture, Pakistani models continue to demonstrate a multitude of ways of wearing the clothes. With regard to issues of style, confidence, and creativity, they are setting the standard for fashion models and the impact on society in the country, and beyond. You might follow these models to see delightfully aesthetic imagery of their glamorous photoshoots, a glimpse of their runway prowess or captivating, inspiring life stories.
We have gathered a list of 10 top Pakistani models who you might want to follow in 2025, as each of them is leaving their own unforgettable impact on fashionable trend setting!
1. Zara Abid (@zaraabidofficial)
Zara Abid made a significant impact on the Pakistani fashion industry before her heartbreaking death in 2020. Zara was known for her big personality, tall stature, and the way she looked different from other models. Even though she is not with us anymore sadly, her work and fashion influence will continue to inspire. Her Instagram page is maintained as a tribute to her legacy and her contributions to fashion. Zara will be missed by fans and other fashion professionals, but shows that true talent lives on far beyond its glowing presence.
2. Sadaf Kanwal (@sadafkanwal)
Sadaf Kanwal has now emerged as one of the biggest faces of fashion in Pakistan. Sadaf’s strong features, amazing style, and presence on the runway have led her to be officially known as a supermodel. Sadaf Kanwal has booked campaigns, editorials, and appeared on television on different formats.
Sadaf Kanwal’s exciting Instagram feed matches her aura, sharing shining outfit looks, working behind the scenes, and her life journey. She has embodied everything from bridals, to looks that are modern chic. As of 2025, no one in the fashion industry has come close to her influence, and her work will continue to inspire young models and fashion professionals.
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3. Amna Babar (@amnababarofficial)
With her sophisticated features and a walk that both designers and photographers work hard to imitate, Amna Babar’s body of work contains editorial fashion magazine covers, runway shows, and advertising campaigns that confirm the place of Amna as one of the most sought-after models in Pakistan.
Amna’s social media doesn’t stop there, it adds another dimension of charisma to her. She frequently posts professionally short work or a “day in the life.” The combination of class and context that embodies Amna provides her audience with a taste of the rapid-fire, glamorous world and lifestyle as a model in commercial fashion.
4. Mehreen Syed (@imehreensyed)
Mehreen Syed is one of the most well-known and widely recognized supermodels in Pakistan. She possesses an enchanting face, powerful runway walk and has represented Pakistan on an international stage as well as in some of the most prestigious magazines. Mehreen has worked with some of the best designers and acted as a mentor to many new models. Mehreen has become the banner carrier of professionalism, elegance and leadership that has inspired many young models. Therefore, she has paved the path for many. As of 2025, Mehreen is still one of the most prominent and powerful figures in the Pakistani modeling industry.
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5. Mushk Kaleem (@mushkkaleem)
Mushk Kaleem is recognized both for her unique appearance as well as her undeniable appeal. Thanks to that glowing skin and all those brilliant features, she was immediately embraced by the wider fashion community, near and far. Many designers love working with Mushk because appealing to her to wear totally different looks, from traditional clothing to really walking the line in high fashion, makes everything feel so natural.
Mushk’s story is certainly one of perseverance, and she has been very authentic about the hardships that she has faced across the industry while still paving her own way.
6. Sabeeka Imam (@sabeekaimam)
Sabeeka Imam has established herself as a model and actress, has walked for some of the biggest designers in the country and has appeared in a wide range of magazines. She and many models alike are now emblematic of glamour, influencer lifestyle on social media, but what is clear is she is somewhat of a performance artist in what she does.
Sabeeka utilizes her position wisely, it is no surprise that photographers lean towards photographers like Sabeeka because they never have to coax emotion from their talent. To sum up, as of 2025 Sabeeka is still influential in fashion and entertainment.
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7. Abeer Rizvi (@abeerrizviofficial)
Abeer Rizvi is well-known for her beautiful, long, high fashion figure and her stylistic flair. She exudes elegance on the runway and strikes a pose poignantly in a well-conceptualized and well-executed photo shoot; she is certainly an icon in the world of fashion, and many would argue she is one of the top fashion models in Pakistan. Abeer excels at exhibiting elegance while portraying a contemporary edge; she appeals to both traditional designers and the newer contemporary designers.
On social media, Abeer has used the medium well to expose parts of her personality both past and present which allows her growing base of followers to connect with her beyond being just another vapid ramp model. She evolves her looks and is often very elegant, making her one of the most celebrated Pakistani models in 2025.
8. Sunita Marshall (@sunitamarshallofficial)
Sunita Marshall has always been known for staying professional and sophisticated. She has worked with the best designers and has worked in editorials, ad campaigns and as a runway model for some of the best designers. The noted sophistication of Sunita’s style and her calm presence make her the leading choice of the highest level designers.
Sunita’s appeal is not only the aesthetics but her professionalism, work ethic and versatility. She can achieve any look from traditional to very modern. She always leaves her audience captivated. For 2025, Sunita Marshall is continuing a successful career and is a well respected figure in Pakistani fashion.
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9. Iman Ali (@imanaliofficial)
Iman Ali is not just a supermodel, she is also a successful actress. She has expressive eyes and polite behavior. She has been considered one of the symbols of Pakistani fashion for many years now. She has done endless cover shoots, advertising campaigns, films- she’s an all-rounder! She represents more than a trend, she represents a classic form of beauty that travels across generations. In 2025, she is still inspiring with beauty, sincerity and poise. She’s a true emblem of the golden ages of Pakistani modeling.
10. Cybil Chowdhry (@cybilchowdhry)
Cybil Chowdhry is known for being versatile and comfortable on camera. She went from establishing herself as a runway model to acting, showing the ability to cross into separate art forms. Designers have seen her a talented model, change from 30 looks to 2, and everything in between.
Cybil’s Instagram displays an aspirational, glamorous life, but snaps of her career as an actress and model remind us that she is human too.
Conclusion
The ten Pakistani models mentioned in this article are not just faces of beauty and social media opportunities; they are leaders of tenacity, imagination, and cultural pride. All of these women have created their space in Pakistan and internationally in the fashion space simply by being themselves. Following these models in 2026 is not just a shallow case of following who is in fashion; it is a case of empowerment, representation, and authenticity. They demonstrate some of the possibility in fashion of representing diversity that a model being an individual can have, while leading communities across the world to unity. Whether you are a community member that has an affinity towards fashion, you are seeing yourself as a future model or a fashion enthusiast looking for inspiration, these humans are worth following as they contribute and continue to change the fashion narrative in Pakistan for years to come.
